If you run a holiday park, resort, or leisure venue, you’ve probably come across the term “entertainment management services” more than once. But what does it actually include?
A proper entertainment management service is a full package. It takes the whole entertainment side of your business off your hands, so you can focus on guests, bookings, and growth. Here’s a plain-English breakdown of what’s usually inside.
1. Entertainment Programming
This is the part most people picture first. It’s the schedule of shows, activities, and events that fills your venue each day and evening.
A good provider will design a bespoke entertainment programme based on your venue, your guests, and your brand. Kids’ clubs in the morning, family activities in the afternoon, adult entertainment at night, all flexing around peak seasons and quieter weeks.
2. Staffing and Recruitment
Finding reliable, talented entertainers is tough. A professional service handles sourcing, auditions, reference checks, right-to-work verification, and DBS checks where needed. That saves you weeks of recruitment work and avoids the risk of last-minute no-shows.
3. Training and Development
Recruitment is only half the job. Once staff are in place, they need proper training in performance skills, customer service, safeguarding, and health and safety. Good providers keep training going throughout the season, not just on day one.
4. HR and Payroll Support
Contracts, wages, holiday pay, and staff issues all need managing. That’s where HR and payroll support comes in. A full service covers weekly or monthly payroll, tax and pension admin, contracts, and performance support, so your team is looked after and you avoid the admin headache.
5. Health and Safety Compliance
Stages, lighting, activity zones, and kids’ clubs all need proper risk assessments and checks. A professional provider handles this, making sure everything meets UK standards. The Health and Safety Executive’s entertainment and leisure guidance is a useful starting point if you want to understand the rules that apply.
6. Licensing, Shows, and Events
Running bingo, prize games, or certain live entertainment requires the right licences. A full-service provider either holds these or guides you through getting them.
On top of the daily programme, most venues want bigger moments too, like full production shows or seasonal events. A proper service plans, rehearses, and delivers these with costumes, sets, and sound.
Quick Summary Table
| Service Area | What’s Included |
|---|---|
| Programming | Daily and evening schedules, bespoke to your venue |
| Staffing | Sourcing, vetting, and placing entertainers |
| Training | Performance, safety, and service development |
| HR and Payroll | Contracts, wages, tax, and staff support |
| Health and Safety | Risk assessments, compliance, on-site checks |
| Licensing and Shows | Gaming licences, production shows, seasonal events |
Why Bundle It All Together?
Some venues try to manage each of these areas separately. It can work, but it’s a lot of moving parts.
The big advantage of a joined-up service is consistency. One provider knows your venue, your team, and your guests. Everything links up, from the person on stage to the payroll at the end of the month.
It’s also usually more cost-effective than running your own entertainment department in-house.
Final Thoughts
Entertainment management services cover far more than just putting on a show. For the full picture of what’s possible, have a look at our full service list to see how different services can be combined to suit your venue.